Are you guilty of donor abuse? It happens too often. You might want to check yourself. Here are some signs: You value the person according to their checkbook It’s happened more than once. I make a thank you phone call, only to hear the person on the other end protest. “You don’t need to call me! I’m […]
Donor Communications
Why I write
Last week, my friend Diana Schwenk shared her thoughts on writing and handed off #WhyIWrite to me. Here’s why: Creativity will out People are creative – whatever outlet they choose. And if one outlet is not available, that creativity will find its way out into the world somehow. For as long as I can remember, I was […]
So, Hands-On Fundraising is a thing…
Just a quick mid-week post to share with you that Hands-On Fundraising, LLC is formed and ready for business. I think this is where my long nonprofit career has been pointing. It’s time to share what I’ve learned over those years. Time to reach more organizations and help them do great work. Thank you for […]
Writing, simply
I was helping a client with an appeal the other day. I found myself explaining some of the choices I made in the letter. At this point, they were almost automatic for me. I realized not everyone knows there are some simple changes you can make that will improve your appeal. When I get a rough draft, […]
Use these powerful triggers to raise more money. (Though your colleagues might worry.)
These powerful triggers can raise more money. I hadn’t joined a cult. I just wanted to remember these important triggers. Last week, I wrote about the importance of emotion in your fundraising. It reminded me of the emotional triggers that raise more money. And that more than once have led to raised eyebrows. You see, […]
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