You work tirelessly on multiple donor campaigns, hoping your efforts produce the fundraising results your organization depends on. But how do you know which of your activities have the most impact? By testing and measuring your campaigns. There is more to campaign success than simply the final amount raised. To truly understand the health of […]
8 things you should try in 2018 (If you’re not already doing them)
It’s not too early to start planning. Per Vital Signs, a study by Blackbaud, there are more nonprofit organizations and fewer donors giving. Somehow, I doubt that surprises you. (The Agitator gives you a run-down of some key findings here.) But it’s important to keep in mind. We’re in a very competitive atmosphere. If you […]
Do you want to raise more money? You need a plan
If you don’t know where you are going, you might wind up someplace else. ~Yogi Berra Is this you? Many organizations share a problem. They’re either new and need to build a fundraising program… Or they’re not new at all but have never focused on building a fundraising program. In both situations, the answer is […]
Oh, brave new world
Is it just me? I’m feeling more Huxley than Shakespeare right now. Many of us in the nonprofit world are feeling anxious. The future is scary. It’s clearer every day: we’re going to have to up our games. Here in the U.S. changes in our social safety net, along with possible changes in the tax […]
How to avoid the magic fundraiser trap
This is why we can’t have nice things. I’m writing this on Labor Day. Maybe that’s fitting. I woke this morning to an email with a job posting. I keep reading these announcements out of curiosity. I like to see how different organizations see fundraising. This announcement was instructive – though not unusual. The organization’s […]