I hope last month was a good month for you and your organization. It is for most. According to Neon, 31% of annual giving happens in December. 12% in the last three days of the year. So, with hope, I say “Congratulations!” And then: now what will you do next? How will you keep those […]
How You Can Make Next Year Your Most Successful Year
2018 is almost gone. Time for new start, don’t you think? So before 2019 is here, I want to share some thoughts about your new year. Be intentional You know how it goes. If just do what you’ve always done, you’re lucky if you get the same results. I know planning can seem time-consuming, especially […]
Do you have a thank you program?
Today, I want to amplify something Bloomerang wrote about in a recent article. There’s a specific good idea in the article (more on that, I promise). But there’s also a link to a terrific report about your thank you program. You don’t want to miss it! Yes, program. Do you plan thanking donors in those […]
How to make #GivingTuesday more than a gimme
Today is #GivingTuesday. My inbox, and yours, will overflow with messages from every nonprofit we’ve had contact with in the past. Too many of the messages will be the same: Send us money, because… #GivingTuesday! Let’s remember what this day was meant to be: Celebrated on the Tuesday following Thanksgiving (in the U.S.) and the […]
Stuck in an annual appeal dead end?
Is annual giving something you take down from the attic once a year? Somewhere along the line, annual giving – the support an organization needs each year to operate – turned into “the one time a year we expect donors to give”. So organizations get to October, look at the holes in the operating budget […]