You know taking care of your donors is one of the most important things you can do I’ve recently written about thank you letters and donor retention. Yes, they’re very much connected. But it’s now that time of year… tax season. And your donors are likely going through the drudgery of pulling together their records, […]
How are your conversation skills?
Conversation?! Don’t worry. You don’t have to be a great talker to have this conversation. Today I heard from an excited client about an email. (I love getting celebration emails like this!) My client is a new theater here in Connecticut. And theater is where I started my nonprofit career… so I’m having fun. We’ve […]
People are people… even donors
Let’s talk about donors. We fundraisers seem to have complex feelings about donors. Are they your boss? Do you need to worry about a “savior complex”? Or are they a source from which you extract money? Are they friend or foe? People are people… and donors are people, too. To borrow from Depeche Mode, donors […]
Are you nervous about 2023? Here’s what you can do
You’re feeling a little nervous about the economy. And you’ve been planning for this year. So you’ve been reading good advice, like this piece in Philanthropy Daily… or this, more succinct, advice from my friend Denisa Casement: So now what? How to maximize your fundraising results so you can keep doing your good work? Here […]
Trust, more valuable than money
Trust is one of those things that you can’t necessarily put a dollar value on, but you know matters, a lot. But like your database or your donor relationships, it’s critical to a successful fundraising program. Your brand isn’t about colors, type, or taglines. Do you remember the outrage that United Airlines created years ago […]
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