You can stop listening to excuses and raise more…
I spent many years in arts or arts-adjacent organizations. Most of that time was spent in regional theaters. Over the course of decades, I learned how marketing (subscriptions, ticket sales) and fundraising (the funds to cover the gaps in the above) could work together well – or not. I learned how to write successful appeals […]
Write a better fundraising appeal…
A better fundraising appeal? A better fundraising appeal is simple. You’ve probably heard this before. But my mailbox says too many writers are not taking it seriously. Do you want to write a better fundraising appeal? Do you want to get read? Keep your fundraising appeal simple. I’m talking 4th to 6th grade level, simple. […]
So you want more active donors and more income……
Individual donors are the backbone of a good fundraising program. Not just for the money they bring to your mission. But more people who care about your mission means more opportunities to grow. Donors talk to friends, and sometimes they become your new friends, too. Start with a good data foundation You should have a […]