Today, I want to amplify something Bloomerang wrote about in a recent article. There’s a specific good idea in the article (more on that, I promise). But there’s also a link to a terrific report about your thank you program. You don’t want to miss it! Yes, program. Do you plan thanking donors in those […]
Are you a secret imposter?
I am an imposter. There. I said it. Out loud this time, instead of in my head. Recently, I was named one of LinkedIn’s Top Voices 2018: Philanthropy and Global Development. Pretty cool, right? And my first thought was, “Me? Why?” My second was “Oh no, now how do I live up to that?” Does […]
How to make #GivingTuesday more than a gimme
Today is #GivingTuesday. My inbox, and yours, will overflow with messages from every nonprofit we’ve had contact with in the past. Too many of the messages will be the same: Send us money, because… #GivingTuesday! Let’s remember what this day was meant to be: Celebrated on the Tuesday following Thanksgiving (in the U.S.) and the […]
Digital Ad Campaign Basics for Nonprofits
According to a study done by Web Strategies Inc., marketing budgets for for-profit companies are between 7 to 12 percent of total revenue. Nonprofits don’t have that luxury. If yours is like most nonprofits out there, your paid marketing and advertising budget doesn’t come close to that of for-profit companies… Which means you need to […]
How you can keep fundraising staff happy and effective
This post is for nonprofit leaders. Executive directors. CEOs. Especially those of you who have had a hard time keeping good fundraisers around. Just for you, here’s a list of Do’s and a Don’t Do trust them Essential to any strong relationship is trust. And trust is also crucial to a staff person being her […]