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Let’s make caring cool again

Let's make caring cool again

We live in desperate, frightening times. Covid is raging, killing people in numbers too big for our hearts to grasp. Those of us who can cling to the myth that we live in a safe bubble, where our loved ones are not sick. Those of us who can’t, grieve. There is little help yet from […]

Filed Under: Blog, Thanks Tagged With: caring, nonprofit community, Thanks Leave a Comment

What are you doing now to welcome new donors?

What are you doing to welcome new donors?

Are you welcoming your new donors well? If you’ve been busy fundraising this year, you may have found what many have: donors are being generous. They’re responding to emergency campaigns. They want to do something… and those organizations that provide something good to do are benefitting. So you may have attracted a group of new-to-you […]

Filed Under: Blog, Donor communications, Thanks Tagged With: donor retention, donor welcome, new donors 2 Comments

Is gratitude really hurting our sector?

Is gratitude really hurting our sector?

Too much gratitude? A few weeks ago, my friend Vu Le posted another of his thought-provoking pieces, Is there such a thing as too much gratitude? Yes, and it’s been harmful to our work. I want to be clear: I mean both friend and thought-provoking with zero snark. I think Vu is a treasure! But… […]

Filed Under: Blog, Donors, Thanks Tagged With: Fundraising, gratitude, thank you 5 Comments

Do you have a thank you program?

Do you have a thank you plan?

Today, I want to amplify something Bloomerang wrote about in a recent article. There’s a specific good idea in the article (more on that, I promise). But there’s also a link to a terrific report about your thank you program. You don’t want to miss it! Yes, program. Do you plan thanking donors in those […]

Filed Under: Blog, Thanks Tagged With: donor communications, donor retention, thank you 3 Comments

Why gratitude should be your daily practice

Make gratitude important

What if gratitude wasn’t something to check off your to-do list? What if gratitude made you and your donors feel great? What if gratitude made it much more likely your donors would remain your donors? Smart fundraisers understand that giving is personal and emotional. They understand that there is much more to raising money than […]

Filed Under: Blog, Thanks Tagged With: donor care, donor retention, thank you letters 1 Comment

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