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Do you have a thank you program?

Do you have a thank you plan?

Today, I want to amplify something Bloomerang wrote about in a recent article. There’s a specific good idea in the article (more on that, I promise). But there’s also a link to a terrific report about your thank you program. You don’t want to miss it! Yes, program. Do you plan thanking donors in those […]

Filed Under: Blog, Thanks Tagged With: donor communications, donor retention, thank you Leave a Comment

Why gratitude should be your daily practice

Make gratitude important

What if gratitude wasn’t something to check off your to-do list? What if gratitude made you and your donors feel great? What if gratitude made it much more likely your donors would remain your donors? Smart fundraisers understand that giving is personal and emotional. They understand that there is much more to raising money than […]

Filed Under: Blog, Thanks Tagged With: donor care, donor retention, thank you letters 1 Comment

Why is it so damned hard to say thank you?

thank you letters matter. Do them right.

We spend a lot of time thinking about how to raise more money. We labor over the appeal: the language, the images, the right ask. And then, too often, we treat the thank you as an afterthought. It’s really not that hard to write a good, emotional thank you letter. No harder than it is […]

Filed Under: Blog, Thanks Tagged With: donor love, emotional fundraising, thank you letter 7 Comments

Donor love means knowing how to say thank you

happy boy with ice cream cone

It would seem to be the simplest thing. Saying thank you shouldn’t be hard. If you’re comfortable saying “please” – as in “please give” – you need to feel even more at ease with being grateful. Then why do so many organizations fail at this? Thanks are the one area where smaller organizations often out-perform […]

Filed Under: Blog, Thanks Tagged With: donor relations, donor retention, thank you letters 7 Comments

12 ways you can thank your donors

how to thank your donors

Saying thank you is a critical part of fundraising. Sometimes, we can focus most attention on getting a gift. But great thanks are key to getting the next gift. Here are 12 ideas of how to thank your donors. 1. A prompt, personal, sincere thank you letter This is the least you should do, of […]

Filed Under: Blog, Thanks Tagged With: donor love, donor retention, thank you 4 Comments

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