Consistency. I know we live in an age of minuscule attention spans. Advertising always screams NEW! So it’s easy to miss how important something as homely and useful as consistency can be. But it’s key to a strong fundraising program. Consistency takes many forms. Here are a few reasons why it’s so important. Bringing new […]
3 Easy, Creative Ways to Reach Your Fundraising Goal
Maybe you have particularly ambitious goals for your next campaign, or maybe you just feel like you’re running out of ideas to motivate your base. Whatever the reason, it might be time to revamp your fundraising approach. With a little imagination, you’ll see that there are plenty of inventive ways to shake up your fundraising […]
Connecting Financial Management to Great Nonprofit Strategy
An abundance of your nonprofit’s day-to-day activities are directly impacted by your financial management plan. Good financial management stems from several healthy practices. Some of these practices include the healthy acquisition of funds through fundraising, effective allocation of funds according to good organization skills, and economically-minded spending of such funds for your mission. Therefore, when […]
The case of the hidden development staff
Have you ever felt your organization’s development staff were hidden away? Maybe on a different plane? Doing strange work normal people wouldn’t understand? I feel strongly about this: development staff must be accessible. Internally and externally. Your work might be specialized, but it’s integral to your organization’s success. (Unless you are fully funded by magic. […]
How to raise money for your small or new organization
People often ask how to raise money for their small or brand-new organization. While no one answer is right for every organization, there are some basics that will help. But first, some hard truths: Going from zero to sixty is not how it works. Donors don’t come from fundraisers’ contacts. Donors come from your organization’s […]