Have you ever felt your organization’s development staff were hidden away? Maybe on a different plane? Doing strange work normal people wouldn’t understand? I feel strongly about this: development staff must be accessible. Internally and externally. Your work might be specialized, but it’s integral to your organization’s success. (Unless you are fully funded by magic. […]
How to raise money for your small or new organization
People often ask how to raise money for their small or brand-new organization. While no one answer is right for every organization, there are some basics that will help. But first, some hard truths: Going from zero to sixty is not how it works. Donors don’t come from fundraisers’ contacts. Donors come from your organization’s […]
Social Media in Your Fundraising Efforts: 4 Expert Tips
Depending on your nonprofit’s marketing strategy, social media may play a large role in your fundraising techniques. The increasingly digital nature of ads and marketing will make social media more prevalent in the future. But, as marketing becomes more social, it’s increasingly important to stay up-to-date on social media best practices and strategies that work. […]
Are you a secret imposter?
I am an imposter. There. I said it. Out loud this time, instead of in my head. Recently, I was named one of LinkedIn’s Top Voices 2018: Philanthropy and Global Development. Pretty cool, right? And my first thought was, “Me? Why?” My second was “Oh no, now how do I live up to that?” Does […]
Five ways to steward potential donors before their first gift
By Carrie Rice, Project Donor Love #Donorlove is frequently focused on what happens after someone makes a donation, such as thanking donors and encouraging donor retention. In fact, everyone who interacts with your organization is a potential donor. Applying a few stewardship best practices with each person with whom you interact begins the relationship-building before […]