Donor management software should serve at the heart of most non-profits’ fundraising efforts. Having a fully-featured and easy-to-use system will positively impact your annual fundraising numbers. 1) Ensures diversity and sustainability of your fundraising efforts While annual events and galas might bring in large infusions of cash, the ongoing outreach to both those who attend […]
A Beginner’s Guide to Testing and Measuring Your Donor Campaigns
You work tirelessly on multiple donor campaigns, hoping your efforts produce the fundraising results your organization depends on. But how do you know which of your activities have the most impact? By testing and measuring your campaigns. There is more to campaign success than simply the final amount raised. To truly understand the health of […]
8 things you should try in 2018 (If you’re not already doing them)
It’s not too early to start planning. Per Vital Signs, a study by Blackbaud, there are more nonprofit organizations and fewer donors giving. Somehow, I doubt that surprises you. (The Agitator gives you a run-down of some key findings here.) But it’s important to keep in mind. We’re in a very competitive atmosphere. If you […]
Do you want to raise more money? You need a plan
If you don’t know where you are going, you might wind up someplace else. ~Yogi Berra Is this you? Many organizations share a problem. They’re either new and need to build a fundraising program… Or they’re not new at all but have never focused on building a fundraising program. In both situations, the answer is […]
Oh, brave new world
Is it just me? I’m feeling more Huxley than Shakespeare right now. Many of us in the nonprofit world are feeling anxious. The future is scary. It’s clearer every day: we’re going to have to up our games. Here in the U.S. changes in our social safety net, along with possible changes in the tax […]