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Why your fundraising program should focus on people

Is your fundraising program based on a few big events each year? Or maybe on a handful of large corporate partnerships? Those can definitely bring in more money for each event or partnership agreement. But there are some good reasons those areas aren’t how you want to build a program that grows and lasts. Donor […]

Filed Under: Blog, Fundraising, Planning Tagged With: donor communications, fundraising appeals, individual giving Leave a Comment

Are donors the problem with fundraising?

Are donors really the problem with fundraising? There is a concept being talked about in some fundraising circles – “donor dominance”. The idea is that some donors behave badly (true enough) and because of that, all donors must be… I’m not really sure. Educated? Chastised? Maybe just taught to understand that while we welcome their […]

Filed Under: Annual Giving, Blog, Fundraising Tagged With: donor relationships, Donors, individual giving 1 Comment

The birds and bees of fundraising

“Mommy, where do major donors come from?” Well, dear, it’s a very special story. And you’re old enough now for me to share it with you. It begins with a group of people. They decide to work together to make something better. To be kinder to people or animals. To make beautiful things that everyone […]

Filed Under: Blog, Donors, Fundraising Tagged With: annual giving, individual giving, major gifts Leave a Comment

Do you think fundraising is scary?

Is fundraising scary? I recently posed that question to a group I was training. We were having some fun with a true and false game. Most of the questions were pretty easy to answer. This one was more nuanced. Fundraising is sometimes scary. But it’s almost always needed. So if you’re not doing as well […]

Filed Under: Blog, Fundraising Tagged With: donor retention, fundraising plan, individual giving Leave a Comment

10 reasons your newsletter could raise more money

10 reasons your newsletter could raise more money How well does your newsletter work? Many organizations now use newsletters to communicate about their work. That’s good! But I see so many organizations produce fancy pieces that aren’t doing their job. Do newsletters right and they can be a serious source of income – by delighting […]

Filed Under: Blog, Donor communications Tagged With: donor love, donor newsletters, individual giving 3 Comments

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