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How You Can Make Next Year Your Most Successful Year

Fundraisers, it’s time for a new start, don’t you think? So before the new year is here, I want to share some thoughts about your new year. Be intentional You know how it goes. If just do what you’ve always done, you’re lucky if you get the same results. I know planning can seem time-consuming, […]

Filed Under: Blog, Fundraising Tagged With: donor retention, fundraising plan Leave a Comment

Do you have a thank you program?

Today, I want to amplify something Bloomerang wrote about in a recent article. There’s a specific good idea in the article (more on that, I promise). But there’s also a link to a terrific report about your thank you program. You don’t want to miss it! Yes, program. Do you plan thanking donors in those […]

Filed Under: Blog, Thanks Tagged With: donor communications, donor retention, thank you 7 Comments

Stuck in an annual giving dead end?

Is annual giving something you take down from the attic once a year? Somewhere along the line, annual giving – the support an organization needs each year to operate – turned into “the one time a year we expect donors to give”. So organizations get to October, look at the holes in the operating budget, […]

Filed Under: Blog, Donor communications Tagged With: annual appeal, donor newsletter, donor retention 3 Comments

Why gratitude should be your daily practice

What if gratitude wasn’t something to check off your to-do list? What if gratitude made you and your donors feel great? What if gratitude made it much more likely your donors would remain your donors? Smart fundraisers understand that giving is personal and emotional. They understand that there is much more to raising money than […]

Filed Under: Blog, Thanks Tagged With: donor care, donor retention, thank you letters 1 Comment

How to find your way through fundraising

Fundraising is always changing, so how can you find your way? It can feel hard to keep up. But the basics remain key. To succeed, we must make learning part of our practice. I want to suggest you grab a copy of a new little book from TrueSense Marketing. Who doesn’t need a guide? Their […]

Filed Under: Blog, Fundraising Tagged With: donor retention, fundraising basics, fundraising plan Leave a Comment

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