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Stop thinking about money!

Do we need to stop thinking about money? I was at a meeting the other day. A local foundation offered training about soliciting major donors. It was a small enough group that we had time to hash out a few hypothetical situations. A good session and well worth the hour or so. As is often […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, donor retention, Donors, money, relationships 3 Comments

Has your donor reached her limit?

Imagine how a donor feels when she’s reached her limit “No, we can’t do that. But it’s a good idea. You should definitely offer that suggestion.” “I can’t. I’ve run out of allowed suggestions.” “Oh, well, they limit them to make it easier on them.” Had enough yet? The above was a real conversation I […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: Customer service, donor retention, Fundraising 8 Comments

The value of trust

Over the past few days, I’ve been thinking about the value of trust. This was spurred in part by a couple of pieces of mail I received. One looked like business mail from our garbage collectors. I opened it because you can never tell anymore what might be a bill and what might be another […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, donor appeals, donor retention, Nonprofit organization, trust 6 Comments

Are donors tired – or just tired of you?

Your donors are tired… Were they for real? I was at a meeting with a number of organizations the other day, along with some fundraising consultants. During the course of the meeting, I was surprised to hear the respected counsel suggesting that the organizations cut back on their communications and solicitations with their donors. Why? […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, communication, donor fatigue, donor retention, Donors, Fundraising 3 Comments

Size matters. But don’t be too rough on the big guys.

Size matters, right? Do you work in a smaller nonprofit?  Chances are you do – in 2010 75% of nonprofits had annual budgets under $500,000. So you probably can’t turn to a well-oiled fundraising machine to coordinate complicated campaigns that cross multiple channels. We’re happy just to have a database, get the mail out on […]

Filed Under: Annual Giving, Blog, Donor communications, Thanks Tagged With: Customer service, donor retention, donor-focused, small nonprofits, thank you letters 13 Comments

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