Hands-On Fundraising

Donor Communications | Fundraising Strategy

  • About
  • Blog
  • Praise
  • Services
  • Contact

Donor fatigue is not a thing

Donor fatigue is not a thing

Can we finally dispense with the idea of donor fatigue? Like that one leaf on an otherwise perfect green lawn, donor fatigue is an idea that just keeps blowing back into our world. And I wish we could kick it to the curb, today. A quick story: years ago, I was at a meeting, representing […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: donor fatigue, donor retention 2 Comments

Want to know how to cure donor fatigue?

Are you tiring your donors?

Donor fatigue. Is it real? I don’t buy it. To me, it’s a cop-out. An excuse for bad fundraising. Look, I’m sure many donors are tired of the solicitations they receive. But that’s because so much of what they get is irrelevant to them. Sending fewer appeals doesn’t necessarily solve the problem. You’ll just raise […]

Filed Under: Blog, Donor communications Tagged With: donor communications, donor fatigue, fundraising appeals 2 Comments

Are donors tired – or just tired of you?

Were they for real? I was at a meeting with a number of organizations the other day, along with some fundraising consultants. During the course of the meeting, I was surprised to hear the respected counsel suggesting that the organizations cut back on their communications and solicitations with their donors. Why? Well, donor fatigue. I […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, communication, donor fatigue, donor retention, Donors, Fundraising 3 Comments

Fundraising advice served fresh to your inbox

Get yours here:

Search

Recent Posts

  • How to use awe to raise more money
  • Can you feel it? How you can use the power of metaphor
  • The birds and bees of fundraising
  • In defense of GivingTuesday
  • Getting Your Board on Board for a Capital Campaign

Work with me!

Let's talk about how I can help your organization raise more money.

Contact

  • Donor communications
  • Fundraising Strategy

Copyright © 2021 · Mary Cahalane · Hands-On Fundraising · P.O. Box 183 · Plantsville, CT 06479