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You talking to me? Or why you must focus on donor retention

My mailbox leaves me wondering. We’ve all been reading a lot about donor retention. Maybe so much talk it’s in danger of becoming just another buzzword. But I think it’s critically important. And I’ve seen how powerful a really engaged donor base can be. Organizations benefit from more support, sure. But there’s also something about […]

Filed Under: Blog, Donor communications, Thanks Tagged With: annual appeals, donor retention, thank you letters

How to Elevate Your Supporter Experience in 2025: 10 Proven Strategies for Fundraisers

Supporters don’t just give to charities—they give to people, experiences, emotions, and connections. And in 2025, expectations are higher than ever. Fundraising success isn’t just about asking for money; it’s about creating meaningful supporter experiences that keep donors engaged, inspired, and coming back time and again. Here are 10 ways to enhance your supporter experience […]

Filed Under: Blog, Donor communications Tagged With: donor love, donor retention, supporter experience

Can you build a relationship on paper?

Paper? I think you can. So, I was born in the Stone Age. I grew up without personal computers, mobile phones, or social media. A phone call to the next town was expensive. I kept in touch with my cousin in Ohio and friends I met at camp with letters on paper. Later, I traded […]

Filed Under: Blog, Donor communications Tagged With: donor communication, donor relationships, donor retention

Transform New Donors into Lasting Partners: Start Here!

New donors! You’ve done well. The last few months were busy ones. And the last few weeks of the year? Well, busy doesn’t begin to describe it. But you’ve welcomed new people to your cause, and that’s wonderful! Now: Keeping those new donors is critical, of course. But it also makes the question more pressing: […]

Filed Under: Blog, Donors, Fundraising Tagged With: donor retention, new donors

Thankology from Lisa Sargent – a must read

Do you have a shelf full of fundraising books you’ve skimmed, but not read? Is there always something more pressing to do? Or even the siren call of reading that isn’t about work? I want to share a book that you’ll find delightful and practical today. Yes, Lisa Sargent has written her book. And oh, […]

Filed Under: Blog, Donor communications, Thanks Tagged With: donor relationship, donor retention

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Recent Posts

  • Unlocking Beautiful Donor Relationships Through the Power of Data
  • 4 Tips for Crafting Emails That Boost Donor Retention
  • Why you should exercise your imagination
  • How to write a thank-you letter that builds relationships
  • Build Major Donor Relationships: 5 Tips for Fundraisers

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