New donors! You’ve done well. The last few months were busy ones. And the last few weeks of the year? Well, busy doesn’t begin to describe it. But you’ve welcomed new people to your cause, and that’s wonderful! Now: Keeping those new donors is critical, of course. But it also makes the question more pressing: […]
Looking for new donors? 5 things to think about
Looking for new donors? 5 things to think about So you’re looking for a few good (new) donors, are you? (Isn’t everyone?) Before you start pushing mail out the door or emailing wildly, there are some steps you should take. 1. Before you start: are you caring for your current donors? If you’re not already […]
Micro-donations: The Future of Nonprofit Fundraising
With the rise in online and mobile giving, micro-donations, also known as micro philanthropy, have become a positive trend in the nonprofit sector. The term usually refers to a smaller sum of money donated by millions of people to a charitable cause. It would be a grave mistake for nonprofits and even churches to ignore […]
5 Steps to Create a Donor Attraction Campaign
You can create a donor attraction campaign with these 5 steps. In the previous article (How Changing your Mindset Will Help You Attract New Donors), I shared a different kind of mindset that can help your organization consistently find new donors. This way of thinking is key to creating an effective donor attraction campaign, so […]
What are you doing now to welcome new donors?
Are you welcoming your new donors well? If you’ve been busy fundraising this year, you may have found what many have: donors are being generous. They’re responding to emergency campaigns. They want to do something… and those organizations that provide something good to do are benefitting. So you may have attracted a group of new-to-you […]