A fresh start… A new year. A fresh start. A chance to take a breath, and see where you are and where you want to be. OK, so we all know about resolutions. (Raise your hand: who’s going to lose weight this year, for sure?) Resolve to improve your fundraising. Pick just a few things and then […]
Donor Communications
How to move hearts with a great story
Why your story is the key to moving hearts I might not have opened the letter yesterday. It was from Covenant House, a charity I supported only occasionally and long ago. But I did open it. And though I planned a different post to share with you this week, I knew I had to share […]
Are you bothering people or inspiring them?
Are you bothering people or inspiring them? So here we are – for fundraisers, this is the home stretch. The last weeks of the year. The most generous time of the year. (Cue the canned holiday music). We’re thinking about giving and new starts and miracles. We want to picture ourselves as kind and generous […]
Gratitude is a blessing
Gratitude is a blessing. I hope you feel it. On the day we in the US usually stop for at least a moment to think about our blessings, I want to thank you. Thank you to my old friends, who do me the favor of reading these posts. Thank you to my new and yet-to-be […]
Do you want your donors to stick around?
Do you want your donors to stick around? Donor retention continues (rightly) to be a hot topic. It risks being like the weather, though: everybody’s talking about it, but nobody’s doing anything about it. Let me share an example from my past. I thought about an organization I used to work for. Riverfront Recapture built and programs […]
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