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How to prevent a fundraising crime

It’s usually an inside job. There you are, minding your own business. Getting the job done. You know the work inside and out. Sure, there are days… and nights, when all you want is a stiff drink and a chance to relax. But there are needs to be met. People to be fed. Or housed. […]

Filed Under: Blog, Donor communications Tagged With: appeal writing, donor communications 1 Comment

How to write a thank you letter when you’re feeling stuck

You’ve been working hard on that last campaign. And now, you have new gifts! After the celebration, you begin to wonder. How can you write a thank you that works? Where do you start? Here’s my quick thank you letter how-to First, a confession: I used to write rote, boring, perfunctory thank you letters. And […]

Filed Under: Blog, Thanks Tagged With: donor love, donor relations, thank you 16 Comments

What keeps you up at night?

Do any of these nonprofit fundraising challenges sound familiar? Does any of this sound familiar? I get it. That’s been me, for years, working with small to medium-sized nonprofits, and struggling to build a stronger donor base. Let’s look at some of the root problems that put you in this spot. Fundraising challenge: Starving for […]

Filed Under: Blog Leave a Comment

How to harness persuasion: Cialdini’s 6 principles and you

How to harness persuasion: Cialdini’s 6 principles and you How do you persuade someone to help your cause? Maybe a little neuropsychology will help. But first, I’m not a scientist. But as a fundraiser, I think neuromarketing is fascinating. That’s why I love Roger Dooley’s blog. I find he often sparks new fundraising ideas for […]

Filed Under: Blog, Fundraising Tagged With: neuromarketing, neuropsychology, persuasion 3 Comments

Don’t let the AI robots steal your humanity

AI is the new kid on the block. You know, the one with rich parents. Who has the best toys. You were eager to play. But you had to wait for an invitation, of course. Then the big day arrived! And you realized the kid didn’t have anything interesting to say. Just sort of repeated […]

Filed Under: Blog, Donor communications Tagged With: AI, donor communications Leave a Comment

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