Fundraising results depend on the whole organization You might know that I spent a good number of years working for regional theaters. It’s where my nonprofit career began. And theater is still close to my heart. But over the years – whether in my first theater, where I managed the box office, or in subsequent […]
Donor relationships
You CAN write a great thank you
Does writing a thank you letter make you feel sort of squeamish? Do you put it off, because… all those feelings? Or maybe just because you don’t know where to start? I got you. Read on… Your opening paragraph As you would with any letter, keep the first paragraph short. And make it all about […]
Do you want to keep last year’s donors this year?
How to keep those donors Oh, hello 2024. Yes, your year-end fundraising efforts are over. Take a deep breath. Relax. OK. Enough of that. Time for 2024 fundraising! And here’s what I want you to think most about: retention. I hope you welcomed new donors last year. And maybe even welcomed back some others. But […]
How are your conversation skills?
Conversation?! Don’t worry. You don’t have to be a great talker to have this conversation. Today I heard from an excited client about an email. (I love getting celebration emails like this!) My client is a new theater here in Connecticut. And theater is where I started my nonprofit career… so I’m having fun. We’ve […]
People are people… even donors
Let’s talk about donors. We fundraisers seem to have complex feelings about donors. Are they your boss? Do you need to worry about a “savior complex”? Or are they a source from which you extract money? Are they friend or foe? People are people… and donors are people, too. To borrow from Depeche Mode, donors […]
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