This post is for nonprofit leaders and fundraising staff. Executive directors. CEOs. Especially those of you who have had a hard time keeping good fundraisers around. Just for you, here’s a list of Do’s and a Don’t Do trust your fundraising staff Essential to any strong relationship is trust. And trust is also crucial to […]
If fundraising matters, you need to invest in it
If fundraising matters to your organization, then you must invest in it. Have you ever saved for something really important? A car, a house, an education? If you’re saving now, you’ve noticed how low interest rates are. It can be hard to see your savings grow so slowly. Your organization, if you have an endowment […]
How to find your way through fundraising
Fundraising is always changing, so how can you find your way? It can feel hard to keep up. But the basics remain key. To succeed, we must make learning part of our practice. I want to suggest you grab a copy of a new little book from TrueSense Marketing. Who doesn’t need a guide? Their […]
Please share a moment of humanity with me
Do you ever feel cynical about fundraising or even humanity? It’s a hazard of our age, I guess. I hope it’s not one of our profession, though. You’ve heard that storytelling is key to good fundraising. And you’ve heard that focusing on our donors and showing them need and appreciation are critical. You’ve heard that […]
Do you think fundraising is scary?
Is fundraising scary? I recently posed that question to a group I was training. We were having some fun with a true and false game. Most of the questions were pretty easy to answer. This one was more nuanced. Fundraising is sometimes scary. But it’s almost always needed. So if you’re not doing as well […]
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