If fundraising matters to your organization, then you must invest in it. Have you ever saved for something really important? A car, a house, an education? If you’re saving now, you’ve noticed how low interest rates are. It can be hard to see your savings grow so slowly. Your organization, if you have an endowment […]
Direct mail – still not dead
Direct mail – still not dead Have you read Blackbaud’s 2016 Charitable Giving Report yet? There’s a great deal of information in this easy-to-read report. I recommend you download it. The report focuses much attention on online giving. And that channel is growing. But one sentence, in particular, stuck out to me, and I want to […]
Do and do not for 2016
A new year. Time to hit the reset button. It’s a good thing to stop, think about what we’ve done, and contemplate how to do better. So here are my suggestions for your new year. Do make the time now to clean up your database. Bad data is bad fundraising. Make sure your records are […]
What, exactly, are you waiting for?
What, exactly, are you waiting for? Stop waiting and start moving! I was fortunate to view a webinar provided by Pamela Grow’s Simple Development Systems membership program. The presenter was the amazing Leah Eustace of Good Works. She talked to us about bequest fundraising for small shops. Yes, you read that right. As I listened […]