One of the most popular posts I’ve published is about fundraising for an arts organization. That’s why I want to share some remarkable pieces I found on Medium. Then I want to talk about how this may have implications for fundraising in a broader sense – not just for arts organizations. My discovery started with […]
Why you should care about donor retention
Your questions answered. I recently did a webinar with my friends at NeonCRM on donor retention. It was fun – and obviously, a topic close to my heart. Some of the most fun I had was answering questions at the end. Since the topic can be broad, the questions were, too. Unfortunately, even with an […]
10 Ways to Make The Biggest Impact with Small Gift Donors
How can you make the biggest impact with small gift donors? When you have multi-million dollar gifts coming in, it can be easy to turn your attention to the foundations and philanthropists behind those big numbers. And easy to forget about the small gift donors whose contributions of $5 to $5,000 dollars are the foundation […]
Why you shouldn’t treat fundraising as secondary
Fundraising isn’t secondary. It’s not your organization’s side gig, either. Too often, fundraising is “something we need to do to fund the mission.” That’s not an effective way to look at it, though. I have seen small organizations that are trying to build support. They have their mission firmly in mind, they’re already doing the […]
Tips for your year-end campaign [INFOGRAPHIC]
Here are some year-end campaign tips just for you. It’s true, 25-35% of giving takes place between Thanksgiving and New Year’s. Have you checked your lists not once but twice? Is your fundraising appeal ready to go? How will you handle a multi-channel campaign? Planning is key to your fundraising success, of course. And the […]
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