Makes me sound awful, doesn’t it? “What a selfish person”, you’re thinking right now. But let me explain. When you ask people to “give back” by making a gift to your organization, you’re setting up a relationship based on obligation. And transaction. Think carefully about whether that’s really what you want. Are you looking for […]
How does generosity work and can we encourage it? For a long time, there has been a notion that humans are innately selfish. That our generous impulses are either foolish or part of a calculated plan to help ourselves. It makes some sort of sense. Our lizard brains, focused on survival, fighting for scarce resources… […]
It’s not often that you come upon an interesting study that helps with a project you’re working on right then. That happened to me this week, and I thought I’d share, in case it’s helpful to you, as well. I’ve been working on an appeal for a brand new organization. They’re focused on hunger issues […]
New York can be ugly mid-winter. The cold, the smell, the mess… not the stuff of postcards. Years ago, I could have done my small part to help. I didn’t, and I still think about the missed opportunity. I was just out of college. We graduated into a lousy economy. Despite good grades and a great school, […]
A friend shared a video that I had to share with you. If you’ve ever wondered why donors donate, this might help. I hope it also reminds you of why you do this work. Enjoy!