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5 Donor Stewardship Tactics Designed for Year-End Giving

5 Donor Stewardship Tactics Designed for Year-End Giving End-of-year or EOY fundraising is a high-stakes time for many organizations. The focus is often directed toward receiving as many donations as possible. However, the foundation of your EOY fundraising should be donor stewardship. After all, your current supporters are most likely to give to your year-end […]

Filed Under: Blog, Donor communications Tagged With: donor care, donor relationships, year-end giving Leave a Comment

Being grateful makes you and your donors happier

At times our own light goes out and is rekindled by a spark from another person. Each of us has cause to think with deep gratitude of those who have lighted the flame within us.                                         […]

Filed Under: Blog, Caring for yourself Tagged With: donor love, donor relations, Thanks Leave a Comment

Fundraisers: What you should do right now to be human

It’s been quite a week to be human, hasn’t it? I’ve been talking with colleagues about how the U.S. election will affect our organizations. And what we can do about it. One thought will not leave my head. Let me go back a step to explain, though. Last Wednesday morning, one of the things I […]

Filed Under: Blog, Donor communications Tagged With: communications, donor care, nonprofit community Leave a Comment

We are needed

Friends, we are needed. My usual post went out yesterday. If you’re looking for help writing an appeal, you can find it here. But after last night, I had to write to you again. First, to recommend Vu’s post from last night: Disbelief, disappointment, and fear, and why our work is more important than ever. As […]

Filed Under: Blog, Caring for yourself Tagged With: care for one another, fear, hope 8 Comments

How to write a super fundraising appeal

Do you want to write a super fundraising appeal? Here’s a quick primer. Start with a super story Find a story that illustrates the “why” of your organization. Talk to your program staff. Gather several stories and see which one is best. This won’t be the story that shows off the breadth of your programming. […]

Filed Under: Blog, Donor communications Tagged With: copywriting, fundraising appeal, fundraising letter 8 Comments

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