Has your fundraising program stalled? Let me start with a story. Many years ago, when we were first married and before kids, my husband and I took a trip out to California. We wanted to see San Francisco and visit my brother, then in Salinas. When we got to San Francisco, we were looking around […]
8 easy ways to write a better appeal
Want to write a better appeal? Here’s what I know about writing good fundraising letters: You can practice and study for years and still feel like you’re only scratching the surface. There’s always something new because we’re always learning something new. So perfection will always be out of reach. But don’t let the perfect get […]
How to make your donors feel special
How to make your donors feel special You understand how important retention is. And if you’re overworked and underfunded then it’s even more critical that your donors feel fiercely loyal to your organization. And you’re already doing what you’ve been told: All of this is about a mindset that puts donors at the center of […]
Why your smaller-dollar donors should matter
Why should you care? The Agitator ran an article about changes in giving that ought to concern us all. While overall giving was up last year, more of the money came from wealthy donors. Smaller dollar gifts declined. Do read the article, and the study, Gilded Giving, it references. In the article, Roger Craver points […]
Beyond salary – ideas for keeping employees happy
Why do some organizations manage to hang on to good people, while others cannot keep employees happy? A month ago, I wrote about a topic raised by colleagues at a small gathering, finding a good development director. My colleagues reported this problem as one of the most pressing for their clients. At the meeting, I […]
- « Previous Page
- 1
- …
- 71
- 72
- 73
- 74
- 75
- …
- 109
- Next Page »