So, GivingTuesday has come and gone again. And many of us will have experienced the email onslaught. And maybe feel a little grouchy about it all. I’ve heard about organizations sending hourly emails out on the big day. I wonder if that’s working for them? And I wonder what it’s costing them… in time, in […]
Watch your weenie words
I call them weenie words. Hedges. Qualifiers. And I don’t like them. Now, I don’t think of myself as a bold person. As a kid, I was an eager follower, not the leader. I do more listening than talking, content to let someone else lead the conversation. I’m cautious. I don’t make fast decisions. But […]
Keep it human to succeed
Fundraising is all about being human. Tremendous events are happening every day, all around us. But living in a time like this offers us the chance to learn. And as I try to absorb the daily news – new, impossibly high Covid counts, new, impossibly awful political news – I realize that a learning opportunity […]
Let’s make caring cool again
We live in desperate, frightening times. We need caring more than ever. Covid is raging, killing people in numbers too big for our hearts to grasp. Those of us who can cling to the myth that we live in a safe bubble, where our loved ones are not sick. Those of us who can’t, grieve. […]
How to make #GivingTuesday more than a gimme
Soon it will be #GivingTuesday. My inbox, and yours, will overflow with messages from every nonprofit we’ve had contact with in the past. Too many of the messages will be the same: Send us money, because… #GivingTuesday! Let’s remember what this day was meant to be: Celebrated on the Tuesday following Thanksgiving (in the U.S.) […]
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