Even in smaller organizations, an annual report has a way of taking up a lot of space. (Or time, but they’re the same thing, I’m told.) Day-to-day work halts. Reports are requested from all departments. Designers and writers are hired. An annual report is often seen as the one marketing piece worth investing in. After […]
Are you sending donors something to treasure?
What do your donors treasure? The other night, I was desperate for something to watch. But I didn’t want to bother with a movie – just something to fall asleep to. I settled on the National Geographic channel. And it reminded me of the magazines. I no longer subscribe, because I just can’t find the […]
Volunteers: are you missing these important donors?
Do you think of volunteers as donors, too? Fundraisers spend a good amount of time thinking about their donors – at least if they want to succeed. But there may be a group of people you’re not thinking of: your volunteers. Fundraising staff might not be responsible for managing volunteers – interviewing, scheduling, assigning. But […]
Where is your dragon?
In honor of the last season of Game of Thrones, let’s talk about dragons. Besides being mythical (maybe), dragons are big and fire-breathing and terrifying. Not something you want to handle on your own. But for fundraising? You want a dragon. I don’t mean something imaginary. I mean something very real, very big and right […]
Do you have a thank you program?
Today, I want to amplify something Bloomerang wrote about in a recent article. There’s a specific good idea in the article (more on that, I promise). But there’s also a link to a terrific report about your thank you program. You don’t want to miss it! Yes, program. Do you plan thanking donors in those […]
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