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Can fundraisers be both human and smart?

I received a lovely email from the Fundraising Everywhere folks. In it was a piece by Wayne Murray. He urged all of us in the nonprofit sector to be more human. That gets a rousing YES! From me. But then we veered from the big picture – keeping fundraising human – to tactics like font […]

Filed Under: Blog, Donor communications Tagged With: donor communications, empathy, Fundraising

Summer round-up: free tools for you

(Originally posted in 2017… updated for you!) Did I say “free tools?” Yes, yes I did. It’s summer. It’s hot. So today’s post is an easy one: no heavy lift, and maybe a little help. Here’s a grab bag of free or cheap tools I use and like. Remember, sometimes, free isn’t so free – […]

Filed Under: Blog, Fundraising Tagged With: donor communications, Fundraising tools, writing for donors

You have new donors. How will you keep them?

Keeping those new donors is critical M+R Benchmarks report a 32% increase in online giving in 2020. The Fundraising Effectiveness Project reports a 10.6% increase in giving compared to 2019. Organizations that were ready – or able to get ready, fast – were successful in the midst of the Covid pandemic. And that’s fantastic news! But it also […]

Filed Under: Blog, Donor communications Tagged With: annual report, donor communications, donor retention

How to take your nonprofit’s annual report from chore to score

What purpose does your nonprofit’s annual report serve? Here in the US, the IRS requires you to file one every year. But what they have in mind is the 990… a financial form. Beyond that, your options are myriad. Too many organizations see an annual report as part requirement and part brochure. But if yours […]

Filed Under: Blog, Donor communications Tagged With: annual report, donor communications, donor love

You’re not too small to have a big year-end campaign

Year-end? Yes. I know it’s summer as I write. But it’s not too early to think about how you’ll make the most of your year-end campaign this year. Whatever your organization’s fiscal year is, the time from late November to the end of the calendar year is still year-end to your donors. And if you […]

Filed Under: Blog, Donor communications Tagged With: donor communications, nonprofit management, year-end campaign

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