You know taking care of your donors is one of the most important things you can do I’ve recently written about thank you letters and donor retention. Yes, they’re very much connected. But it’s now that time of year… tax season. And your donors are likely going through the drudgery of pulling together their records, […]
What you’ll want to know about fundraising for introverts
A while back, I wrote about fundraising and introverts. And a while before that, I gave a presentation about the same topic. Of course, that’s because I am an introvert. Are you? Do you work with people who are? Then I’ve got a deeper dive into the topic for you! Brian Saber recently released a […]
People are people… even donors
Let’s talk about donors. We fundraisers seem to have complex feelings about donors. Are they your boss? Do you need to worry about a “savior complex”? Or are they a source from which you extract money? Are they friend or foe? People are people… and donors are people, too. To borrow from Depeche Mode, donors […]
Feel good or fear? How you can move donors to act
Knowing when fear and good feelings move donors to act is important. Here in the northern hemisphere, the sun is shining, the weather is warm… it’s summer. My favorite time of year. That means it’s time to start thinking about your year-end appeal. I know, it sounds nuts, right? But if you want the chance […]
Why you’re not raising more money
Are you struggling to raise enough money? Of course, the reasons are as varied as organizations. But there are still a few things to think about that are often causing your problem. You’re not clear about your mission Can you communicate your WHY easily and in simple language? And can you explain it in a […]
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