When my oldest was just a little girl, she insisted that I tell her stories while in the tub. After a full day at work and several hours running after a little one, it was a rare night that I could summon the energy to make something up. So I relied on fairy tales – […]
Donor Communications
The best fundraising idea I ever stole – part 3
For much of the past decade, I worked for nonprofits that are on the smaller side. We needed maximum results from minimal staff. I’m always on the look-out for great ideas that I can copy, DIY-style. So it’s fortunate that I’ve been a fan of Tom Ahern and his e-newsletter for so long. He turned me […]
The best fundraising ideas I ever stole – part one
Talent borrows, genius steals. Oscar Wilde The best fundraising ideas… Are probably already out there for you to use. I’m not a genius. So I will try to give credit where memory allows. It was a colleague who once told me there aren’t any great new ideas – just people who know how to borrow […]
Your quick and easy solution to donor retention
Donor retention? I’m sure you’ve been hearing all about donor retention lately. It’s a hot topic in fundraising circles –especially now. And thanks to a bad economy, we’ve learned to pay more attention to the donors we already have. So is there a quick and easy solution? So you probably know the sad truth: most […]
Witness to Brandicide
Witness to brandicide It’s not as if we weren’t warned. Really smart people have written about the killing power of a new “brand”. (See Jeff Brooks at Future Fundraising Now or Tom Ahern’s site: Ahern Communications, Ink). If you’ve seen it up close, you know what I’m talking about. It’s infuriating. The process works something like […]