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The value of trust

Over the past few days, I’ve been thinking about the value of trust. This was spurred in part by a couple of pieces of mail I received. One looked like business mail from our garbage collectors. I opened it because you can never tell anymore what might be a bill and what might be another […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, donor appeals, donor retention, Nonprofit organization, trust 6 Comments

Just call me Cassandra

Do you recall Cassandra of Greek mythology? Apollo granted her the power of prophecy. But when she refused his advances, he twisted the gift. She’d still see what was coming. But no one would believe her. Development staff often have to be the speakers of unfortunate truths. Like Cassandra, we’re castigated and disbelieved. It doesn’t […]

Filed Under: Blog, Boards Tagged With: fundraising investment, nonprofit management, strategic planning 6 Comments

The overhead myth and you

Ah, the pernicious overhead myth. Dan Pallotta’s TEDtalk continues to spur conversation and (even some action) about the way we evaluate effectiveness. Funders have for too long depended on simplistic measurements, largely how much money is spent on administrative costs, or overhead. This provides a measurement of sorts, and one that’s easy to arrive at. The […]

Filed Under: Blog, Planning Tagged With: administrative costs, Nonprofit organization, overhead myth 7 Comments

Are you caught in a dead-end?

I live on a cul-de-sac. Or as we used to say back in NJ, a dead-end. Every once in a while I watch a truck driver pull into the end of our street, hoping it will be a shortcut to another neighborhood. Then the driver has to perform truck gymnastics to get back out. It’s […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, jargon, Writing 2 Comments

Put it in writing

It’s fun when something you should do is also something you enjoy doing. I’ve grown to truly enjoy sending hand-written thanks (and other notes) to our donors. It’s partly the challenge. For instance, after the end of the year, I had more than 70 in a backlog. That was one marathon note-writing session! But I […]

Filed Under: Annual Giving, Blog, Donor communications, Thanks Tagged With: appeal writing, donor relations, donor-focused, thank you letters, thank you notes, writing for donors 4 Comments

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