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How to prevent a fundraising crime

It’s usually an inside job. There you are, minding your own business. Getting the job done. You know the work inside and out. Sure, there are days… and nights, when all you want is a stiff drink and a chance to relax. But there are needs to be met. People to be fed. Or housed. […]

Filed Under: Blog, Donor communications Tagged With: appeal writing, donor communications

What keeps you up at night?

Do any of these nonprofit fundraising challenges sound familiar? I get it. That’s been me, for years, working with small to medium-sized nonprofits, and struggling to build a stronger donor base. Let’s look at some of the root problems that put you in this spot. Fundraising challenge: Starving for good In most organizations, fundraising is […]

Filed Under: Blog, Donors Tagged With: donor communications, donor retention, Fundraising

Don’t let the AI robots steal your humanity

AI is the new kid on the block. You know, the one with rich parents. Who has the best toys. You were eager to play. But you had to wait for an invitation, of course. Then the big day arrived! And you realized the kid didn’t have anything interesting to say. Just sort of repeated […]

Filed Under: Blog, Donor communications Tagged With: AI, donor communications

Why you should write a thank you from the heart

Answer honestly: how much attention do you pay to the thank you letters or emails you receive after giving? Do you quickly review it to be sure it’s a thank you letter, then file it for your taxes? And does that make the whole experience feel a bit… impersonal? I’m asking not because I think […]

Filed Under: Blog, Thanks Tagged With: donor communications, thank you letters

Finding the stories you need

Giving is an emotional act. And stories are the way we connect to people’s feelings. You understand that. You know that we humans are wired for story. And that a story will plant an idea in someone’s head much better and faster than any list of facts. Feelings unlock donors’ desire to help. That’s why […]

Filed Under: Blog, Donor communications Tagged With: donor communications, stories

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