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Why “because” matters to your ask

Because is a word kids come to dread. I remember being a kid and getting a very unsatisfying answer to some questions. My questions were usually “Why?” or more often “Why not?” And the unsatisfying answer was “Because” or worse, “Because I said so.” Does that sound familiar to you? It was infuriating, of course. […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: appeal writing, donor communications, Fundraising Leave a Comment

Your last-minute year-end appeal checklist

Ah… your year-end fundraising appeal isn’t out yet. And maybe, just maybe, life got in the way, too. I’m trying not to panic about Christmas shopping myself. But if you haven’t sent your year-end appeal yet, maybe this will help. And if you have already mailed something, maybe this will help with those late December […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: appeal writing, donor communications Leave a Comment

Please stop killing your fundraising to please the boss.

I’ve been writing fundraising copy for a long time. And from the very start, I faced one problem over and over and over again. No. Though those pop up all the time. What has consistently gotten in the way is interference from people who aren’t focused on fundraising. It might be the boss. Or the […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: appeal writing, donor communications Leave a Comment

What you’ll want to know about fundraising for introverts

A while back, I wrote about fundraising and introverts. And a while before that, I gave a presentation about the same topic. Of course, that’s because I am an introvert. Are you? Do you work with people who are? Then I’ve got a deeper dive into the topic for you! Brian Saber recently released a […]

Filed Under: Blog, Fundraising Tagged With: donor care, self care Leave a Comment

Your small fundraising team can do big things

First, a confession. I’ve been a fundraising copywriter and consultant for more than a decade now. And I’m not going back! But I do remember struggling to raise money, wearing too many hats, and dealing with leadership that just didn’t get it. Small fundraising teams can be tough. And honestly, that’s a big reason why […]

Filed Under: Blog, Fundraising Tagged With: donor communications, small fundraising team Leave a Comment

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