Does your fundraising appeal need a makeover? Are you under deadline and working on an appeal? You’ve probably heard you should write fast and edit slow. And so you should. But how do you turn that rambling first draft into an effective appeal – fast? There’s definitely an art to writing a great appeal. It […]
Why good might be better than perfect
Why good might be better than perfect Are you feeling stressed? A perfectionist? I’m going to make a wild guess: you care a lot about your work. If not your organization, then about the mission. We wouldn’t be doing this work if we didn’t care. A lot. That leads me to another guess: you tend […]
Do you want to raise more money? You need a plan
Do you want to raise more money? If you don’t know where you are going, you might wind up someplace else. ~Yogi Berra Is this you? Many organizations share a problem. They’re either new and need to build a fundraising program… Or they’re not new at all but have never focused on building a fundraising […]
Confidence: how to find what you need
Confidence: how to find what you need. Another morning. I sit at my desk, determined to get some good work done. But I’m certain I’ll miss the mark, somehow. I keep this quote from my friend and super-marketing speaker and strategist David Newman on my desk, hoping a daily reminder will sink in. It’s not that I […]
What you need to know about generosity
What you need to know about generosity How does generosity work and can we encourage it? For a long time, there has been a notion that humans are innately selfish. That our generous impulses are either foolish or part of a calculated plan to help ourselves. It makes some sort of sense. Our lizard brains, […]
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