I’ve been gobbling up a series Steven Screen has been writing about your fundraising offer. Go read everything he’s been writing! This is such a critical part of any appeal you will send. Yet, it’s often overlooked. And that’s a shame because when you can work out the offer the rest of the piece is […]
Can fundraisers be both human and smart?
I received a lovely email from the Fundraising Everywhere folks. In it was a piece by Wayne Murray. He urged all of us in the nonprofit sector to be more human. That gets a rousing YES! From me. But then we veered from the big picture – keeping fundraising human – to tactics like font […]
Are you a farmer or magician?
Years ago, I had lunch with a colleague (John Bordeaux). We had a lovely time getting to know one another. (We had both done the same job, many years apart and the organization is still close to my heart.) He had many interesting things to say, but one really stuck with me. I think you’ll […]
Micro-donations: The Future of Nonprofit Fundraising
With the rise in online and mobile giving, micro-donations, also known as micro philanthropy, have become a positive trend in the nonprofit sector. The term usually refers to a smaller sum of money donated by millions of people to a charitable cause. It would be a grave mistake for nonprofits and even churches to ignore […]
Summer round-up: free tools for you
(Originally posted in 2017… updated for you!) Did I say “free tools?” Yes, yes I did. It’s summer. It’s hot. So today’s post is an easy one: no heavy lift, and maybe a little help. Here’s a grab bag of free or cheap tools I use and like. Remember, sometimes, free isn’t so free – […]
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