Post thanks to Action Graphics Why data matters if you want to get personal As you know, there’s a lot more to fundraising than simply reaching out to potential donors and soliciting donations. The most successful nonprofit organizations connect with individuals whose values align with the organization’s mission. This enables the nonprofit to reach out […]
How to inspire your donors with an emotional annual report
Is it time to think about your annual report? Start with this question: is your annual report a humble necessity or an inspiration? Inspirational is there… you just have to be ready to jump over some common obstacles to reach it. We don’t have the money to create something good You don’t need a fancy […]
Just for you: free tools you can use
(Originally posted in 2017… updated for you!) It’s summer. It’s hot. So today’s post is an easy one: no heavy lift, and maybe a little help. Here’s a grab bag of free or cheap tools I use and like. Remember, sometimes, free isn’t so free – the time and effort you put into something matters. […]
5 ways to win back your lapsed donors
What is a lapsed donor? Yes, of course, a donor who hasn’t given in a while. But how do you define that period? How long do you consider a donor active? Experts tell us that after a first gift, you need to thank donors, report back on the impact of their gift and ask again […]
3 SEO Metrics to Track for Your Nonprofit Website
You’re probably familiar with the term search engine optimization (SEO), which refers to the way that your website is structured to be found on and rank well in internet search engines like Google. In our digital world, SEO has become almost a buzzword of sorts, as brands and companies toss it around in marketing meetings […]