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Try this fresh twist on Giving Tuesday

A fresh twist on Giving Tuesday

I’m not a particular fan of Giving Tuesday. In my experience as a staffer, I found it a time-suck. Worse, if yours is an organization without a strong community profile (a “best-kept secret”), it’s time spent building recognition for Giving Tuesday, not for your organization. And of course, it doesn’t always raise much money, either. […]

Filed Under: Blog, Thanks Tagged With: donor love, relationship fundraising, Thanks 4 Comments

Do you want to be good enough?

Charlie Brown tree

It’s Christmas week. I don’t have a post ready to go. Instead, I’ve been busy thinking and shopping and running through lists in my head. I get lovely cards from friends every day. I haven’t even taken a picture of my kids yet. And if I get around to cards, they’ll likely be electronic again […]

Filed Under: Blog, Caring for yourself Tagged With: relationship fundraising 1 Comment

Spotlight on telefunding: what you need to know

Telefunding can work

  Have you considered a telefunding program? A while back, a reader asked me to write about telefunding. As a development director, I oversaw telephone fundraising departments, but I’ve never been a caller myself. So I turned to an old friend and nonprofit telephone expert. Joe Frederick started out as “Caller Joe” with the Hartford […]

Filed Under: Annual Giving, Blog Tagged With: donor relationships, relationship fundraising, telefunding 9 Comments

Fundraising is not a game

Fundraising isn't a game

  My Facebook feed was full of football talk early this week. I hear the Seahawks/Packers game was a doozy. (And the Patriots/Colts not so much.) I’m not a football fan, so I wasn’t really watching. But obviously, the games are a big deal. People feel like they’re part of their teams. They love the thrill of […]

Filed Under: Annual Giving, Blog, Planning Tagged With: donor relations, fundraising goals, relationship fundraising 7 Comments

Serve it like a pizza

pizza

There’s a small pizza place in our town. It began life as a smaller off-shoot of a chain. The pizza was ok. Mostly we went because it was conveniently close. A few weeks ago, it became obvious that the place was under new management. We confirmed our guess when the new owner introduced himself. We had […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: Customer service, donor care, donor retention, relationship fundraising 6 Comments

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