Fundraising’s essential ingredient: Consistency. I know we live in an age of minuscule attention spans. Advertising always screams NEW! So it’s easy to miss how important something as homely and useful as consistency can be. But it’s key to a strong fundraising program. Consistency takes many forms. Here are a few reasons why it’s so […]
The important ways you say something without words
What are you saying to donors without words? My friend Clay wrote a terrific piece about the importance of data in your fundraising program. You can – and should – read it here. (Don’t worry, I’ll wait.) Clay makes an important argument for not overlooking the “little” things. Hand data entry over to a novice, […]
Simple Development Systems – smart fundraising with a heart
Smart fundraising with a heart. Isn’t that what we want? Are you new to fundraising? Or suddenly the chief (or only!) fundraiser? Are you feeling overwhelmed? I get it. Even after decades of fundraising, I took a DOD position that basically placed all fundraising responsibility on my shoulders. With very little budget. And a board […]
Who is your community?
Do you know who your community is? Community is a word we tend to use a lot in the nonprofit world. I like that it’s expansive – it can grow to whatever you want it to be. But do you know who your particular community – or communities – are? I ask after reading a […]
How to engage your board members
Board members can be your best allies Recently, I ran into a few of “my” former board members from an organization I worked with years ago. This happens because I still love the theater I worked for and they’re also still involved. So when opening night comes around, I can often count on a few […]
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