What are you saying to donors without words? My friend Clay wrote a terrific piece about the importance of data in your fundraising program. You can – and should – read it here. (Don’t worry, I’ll wait.) Clay makes an important argument for not overlooking the “little” things. Hand data entry over to a novice, […]
What sloppy data means to donors
What sloppy data means to donors Are you ignoring crossed wires? If tending to your donor database is a job passed off on the intern or an occasional volunteer, you’re playing with fire. Why? Because that’s not just “computer stuff”. That information is where your donors live. Those relationships you know you should be building? […]
A small big thing… and lessons learned
I’d like to share a couple of lessons learned. Long, long ago in a galaxy far away, I took my first job in development. I had run a department at another nonprofit theater – managing a full-time staff of 25. In a way, it felt like I’d been knocked down a few pegs. I didn’t realize […]