Clear communication might be your best tool for raising money. Recently, Ephraim Gopin shared a funny/not-so-funny post from McSweeney’s. It was titled: We dare you to figure out what our nonprofit does. And it nails it. Do you want to make me really cranky? Use language like what they mock here. Unclear. Full of buzzwords. […]
7 more quick tips to improve your donor communications
Do your donor communications need a few quick tips? Improve your donor communications… I know. I just wrote about this. But there’s a bit more… and if you’re like me, more ideas are hard to resist. You’ve probably heard you should write fast and edit slowly. And so you should. But how do you turn […]
Want better fundraising results? Rethink your team
Fundraising results depend on the whole organization You might know that I spent a good number of years working for regional theaters. It’s where my nonprofit career began. And theater is still close to my heart. But over the years – whether in my first theater, where I managed the box office, or in subsequent […]
Improve your fundraising letters fast
You can improve your fundraising letter today Here’s what I know about writing good fundraising letters: You can practice and study for years. And still, you feel like you’re only scratching the surface. There’s always something new because we’re always learning something new. So perfection will always be out of reach. But don’t let the […]
Why “because” matters to your ask
Because is a word kids come to dread. I remember being a kid and getting a very unsatisfying answer to some questions. My questions were usually “Why?” or more often “Why not?” And the unsatisfying answer was “Because” or worse, “Because I said so.” Does that sound familiar to you? It was infuriating, of course. […]
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