Don’t nag your donors No one likes a nag. Recently, a friend shared a letter with me that she’d sent to an organization she really cares about. I thought what she had to say was so important I asked her to share it. She generously agreed. We usually make assumptions about what donors think, but we […]
Has your donor reached her limit?
Imagine how a donor feels when she’s reached her limit “No, we can’t do that. But it’s a good idea. You should definitely offer that suggestion.” “I can’t. I’ve run out of allowed suggestions.” “Oh, well, they limit them to make it easier on them.” Had enough yet? The above was a real conversation I […]
The inspiration you crave, and how to get it
Sometimes, inspiration happens – out of the blue. This past Sunday we celebrated Epiphany in my church. A friend gave the sermon. She spoke about epiphanies of the religious sort, but also about the epiphanies we experience in our lives – moments of sudden insight or understanding. As I listened, I thought about how much […]
Are donors tired – or just tired of you?
Your donors are tired… Were they for real? I was at a meeting with a number of organizations the other day, along with some fundraising consultants. During the course of the meeting, I was surprised to hear the respected counsel suggesting that the organizations cut back on their communications and solicitations with their donors. Why? […]
I’m no hero and neither are you
I’m no hero, but I’m trying to do it all right now. I bet you know what I mean. Year-end is especially busy for those of us who raise money for nonprofits. It’s the high holy season of giving, and if we’re not ever present in our donors’ consciousness, we risk losing support. If we […]
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