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Trademarked

Can a friend be trademarked? I received a solicitation in the mail the other day. I bet you’ve also gotten this one or one like it. It comes with many colorful address labels. And a nickel! What really made me laugh this time, though, was the salutation. They obviously knew my name, because it was […]

Filed Under: Blog, Donor communications Tagged With: appeal writing, direct mail, Fundraising Leave a Comment

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