Nonprofits: Why you should stop trying and start doing Are you achieving your mission – or only trying? Last month, I read an article advising women to eliminate the word “just” from their vocabulary. The author explains why the word was bothering her: I am all about respectful communication. Yet I began to notice that […]
2 steps you need to raise money without a prince
Prince Charming isn’t on his way. And daydreaming isn’t fundraising. Maybe it’s human nature. But it hurts your fundraising program. It often happens in new, small, or struggling organizations. Or maybe it’s just more noticeable there. Your fundraising isn’t going well. Your small group of supporters is becoming unenthused and giving less. Panic and frustration ensue. […]
Say thank you better: here are 16 ways
Why don’t more nonprofits say thank you better? It shouldn’t be hard to send a great gift acknowledgment. A sincere, emotional, meaningful thanks is a critical step in donor relations. And it’s also just plain polite. Secure a gift then flub the thanks and you may have seen the last of that donor. Saying thank […]
Partied to death: can we escape the gala trap?
Partied to death: can we escape the gala trap? Fundraising events: love ’em or leave ’em? I just read Nell Edgington’s excellent piece. (You should read it now. I’ll wait.) Nell refutes most of the usual arguments for holding these events. She points to their real costs – costs we don’t often consider. And I […]
Want to know how to cure donor fatigue?
Want to know how to cure donor fatigue? Donor fatigue. Is it real? I don’t buy it. To me, it’s a cop-out. An excuse for bad fundraising. Look, I’m sure many donors are tired of the solicitations they receive. But that’s because so much of what they get is irrelevant to them. Sending fewer appeals […]
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