Where’s the human connection? News around charity fundraising sounds bleak. The Guardian posted an article warning of an unprecedented crisis and stated that “expected losses for the sector [are] likely to run into hundreds of millions of pounds, and many organisations [are] already struggling financially”. While COVID-19 may have accelerated the crisis in the NFP […]
What are you doing now to welcome new donors?
Are you welcoming your new donors well? If you’ve been busy fundraising this year, you may have found what many have: donors are being generous. They’re responding to emergency campaigns. They want to do something… and those organizations that provide something good to do are benefitting. So you may have attracted a group of new-to-you […]
Donor fatigue is not a thing
Can we finally dispense with the idea of donor fatigue? Like that one leaf on an otherwise perfect green lawn, donor fatigue is an idea that just keeps blowing back into our world. And I wish we could kick it to the curb, today. A quick story: years ago, I was at a meeting, representing […]
What exactly are you waiting for?
If you put off fundraising now, waiting may hurt you. I don’t have data to share – we’ll all know more when the Fundraising Effectiveness Project’s numbers are out for the first quarter of 2020. But what I’m hearing from colleagues and clients is nearly universal: fundraising through this pandemic is doing very well. Sometimes, […]
What does it take?
What does it take? How much pain? How many killed? How much trauma – historical and current – do we ask people to absorb? I had another post scheduled for today. But I just can’t go on as normal. We just can’t keep going like this. Accepting excuses that make us feel better. And finding […]
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