You don’t have a donor newsletter? Why not? Starting a new project can be scary, I know. It’s one more thing on the to-do list. But effective donor communications, including a donor newsletter, mean better and longer donor relationships. And that means more funding. So here are some excuses – and of course, the arguments […]
What community-centered fundraising means to me
Fundraising builds communities. Those communities might be based in a particular geographic area. Or they might encompass the world, but a specific interest. But the goal is the same: find the people who care a lot about the mission. Fundraising is an important way to build community. Because for many people, giving money is how […]
Fundraisers: use stories, not statistics
The human mind is a wanderer by nature. The daydream is the mind’s default state. Jonathan Gottschall What do you like to read? I read a scary book recently. Dystopic, feminist, infuriating. And compelling. (Gather the Daughters, by Jennie Melamed) But it did what I look to fiction to do. It took me away, to […]
So you want to change the world
We all have our causes. Those of us who choose a nonprofit career usually do, at least in part, because we want to help make something better or more beautiful. We’re eager world-changers. And that’s a wonderful thing to be! Change? Here’s what might work… and what probably won’t You have a cause or two […]
Dear nonprofits: Are you simply getting less, faster?
Nonprofits are experts at making do. We pride ourselves on doing more with less. Small budgets. Smaller staff. Tight control of paper clip usage. (You’re nodding now, aren’t you? And if you aren’t, congratulations!) And there’s nothing at all wrong with being careful about how we use the money given to us. We must be […]
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