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Your killer advantage: great customer service

A customer service story Do your donors feel like this? The other night, my husband called my cell phone. “Are you home?” he asked, puzzled. “Yes”, I answered, just as confused. Apparently, he’d been trying our home line and getting no answer. I checked, and yes, our line was dead. I tried to call AT&T, […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: Customer service, donor retention, Donors, Nonprofit, relationships, writing for donors 2 Comments

The power of one

You’ve probably been hearing the story of young Sarah Murnaghan, the 10-year-old girl with end-stage cystic fibrosis. She’s in desperate need of a lung transplant. Without one, she isn’t likely to survive the next couple of weeks. But transplant rules don’t allow her to move to the front of the line – before adults and […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, direct mail, Donors, Fundraising 2 Comments

A small big thing… and lessons learned

I’d like to share a couple of lessons learned. Long, long ago in a galaxy far away, I took my first fundraising job. I had run a department at another nonprofit theater – managing a full-time staff of 25. So in a way, it felt like I’d been knocked down a few pegs. But I didn’t […]

Filed Under: Annual Giving, Blog Tagged With: data entry, Donors, Fundraising, individual giving, Nonprofit 3 Comments

The best fundraising ideas I ever stole – part one

Talent borrows, genius steals. Oscar Wilde The best fundraising ideas… Are probably already out there for you to use. I’m not a genius. So I will try to give credit where memory allows. It was a colleague who once told me there aren’t any great new ideas – just people who know how to borrow […]

Filed Under: Annual Giving, Blog, Boards, Donor communications Tagged With: Board of directors, direct mail, personalized letters 1 Comment

Is this any way to treat a friend?

I don’t treat friends like this, do you? I’ll admit that I only open some of my mail. Like most people, I quickly sort out the bills and other “must open” things. Then I go through the rest. One glance at the envelope is usually enough to tell me whether I want to bother opening […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal, appeal writing, donor retention, Donors, Fundraising, Mail, Nonprofit, solicitation Leave a Comment

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