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Fundraising in a time of pandemic

Chances are, you’re reading this at home. With the coronavirus raging through the world, the best defense we have is social distancing. It’s hard. For some, it’s dangerously hard. But it’s what we have. That means a great number of people find themselves at home – without a job, or unsure of their job. So […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: donor communications, donor retention

How well do you know your donors?

Or, more to the point, do they feel as if you know them? I think of a story about President Franklin Delano Roosevelt. After he died, his body was transported by train through America. At one station, a reporter asked a man who was in tears if he knew President Roosevelt. And the grieving man […]

Filed Under: Blog, Donor communications Tagged With: donor communications, donor data, donor focus

Advocacy for Nonprofits: Taking It a Step Further

Advocacy involves taking a stand for a particular cause to create change. Advocates fight to make the world a better place, many times hand-in-hand (or for) nonprofits to establish a greater good.  Nonprofit advocacy builds on the idea that although no individual can save the world by themself, people who work together can create real […]

Filed Under: Blog, Marketing Communications, Nonprofits Tagged With: Advocacy, Marketing Posts

Is our world moving too fast for empathy?

If part of your work is communicating with donors, your job might be getting harder. Is our world moving too fast for empathy? We’ve heard that human attention spans are now shorter than those of goldfish. We know more people are reading online, and fewer are reading on paper. And we have also known that […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: donor communications, empathy

Donor CARE – and you

We never met in person. But John Haydon was my friend. There’s a good possibility he was yours, too. That’s just how he was. On March 8th, I joined a large group of his family and friends at a memorial service. It was so well suited to John – leaving people moved and sad, but […]

Filed Under: Blog, Donor communications, Fundraising Tagged With: donor care, donor retention

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