As the year winds down, nonprofits enter one of the most important fundraising windows on the calendar. December alone accounts for nearly 30% of annual giving. Many donors make their most significant gifts during the final weeks of the year. This timing is often driven by holiday generosity and tax planning as donors aim to […]
3 Tips for Preparing Your Website for End-of-Year Giving
Are you ready for year-end fundraising? To succeed, your nonprofit needs to develop its digital presence. Your nonprofit’s website must build connections with existing supporters, draw in support from new donors, and make the donation process as simple as possible. Make the most of your website If you don’t have web development or coding experience, […]
It’s year-end fundraising time. But you’ll be OK!
My friends, it’s crunch time. Year-end fundraising is here. Somehow, without asking permission, the calendar has flipped to October. And if you’re a fundraiser, you know what that means, right? Year-end fundraising. Time to take a deep breath, center yourself, and get ready for year-end fundraising! Why is year-end so important? Here are some stats […]
10 Ways to Make The Biggest Impact with Small Gift Donors
How can you make the biggest impact with small gift donors? When you have multi-million dollar gifts coming in, it can be easy to turn your attention to the foundations and philanthropists behind those big numbers. And easy to forget about the small gift donors whose contributions of $5 to $5,000 dollars are the foundation […]
Tips for your year-end campaign [INFOGRAPHIC]
Here are some year-end campaign tips just for you. It’s true, 25-35% of giving takes place between Thanksgiving and New Year’s. Have you checked your lists not once but twice? Is your fundraising appeal ready to go? How will you handle a multi-channel campaign? Planning is key to your fundraising success, of course. And the […]