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Why you should be creating a donor newsletter

You should be creating a donor newsletter. Because they’re a love letter to your donors And you do love your donors, right? You’re probably sending appeals – I hope more than one a year. And you’re working on great thank you letters. But what do you give to the donors who care enough to support […]

Filed Under: Blog, Donor communications Tagged With: donor loyalty, donor newsletters, Thanks 12 Comments

You can spread a little gratitude and feel happier

If you’re a fundraiser, part of your calling is spreading gratitude. Does this sound like a familiar exchange? Thank you!” “No, thank YOU!” Saying thank you is an expected part of our social discourse. It smooths the way for simple – and more complex – conversations. Someone holds the door for you, and you say […]

Filed Under: Blog, Donor communications, Thanks Tagged With: donor communications, gratitude, Thanks Leave a Comment

Unlock your impact: try a donor survey today!

Do you want to know what your donors think? Do you want them to know you care what they think? Would you like some interesting information about your donors – including testimonials and suggestions you might never get otherwise? Then you want to try a donor survey I first created a survey years ago. (You […]

Filed Under: Blog, Donor communications Tagged With: donor retention, donor survey, mail appeal, Thanks 19 Comments

Let’s make caring cool again

We live in desperate, frightening times. We need caring more than ever. Covid is raging, killing people in numbers too big for our hearts to grasp. Those of us who can cling to the myth that we live in a safe bubble, where our loved ones are not sick. Those of us who can’t, grieve. […]

Filed Under: Blog, Thanks Tagged With: caring, nonprofit community, Thanks Leave a Comment

How to show your donors they matter

You know you should thank your donors right away. With sincerity. But unless you don’t care about keeping your donors, you also need to confirm their decision to give was a wise one. How? You share with them what their giving has done. With stories, not statistics. This could be a donor newsletter. It could […]

Filed Under: Blog, Donor communications Tagged With: donor newsletters, donor retention, Thanks 1 Comment

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