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Hooked On A Feeling – Why experience is everything

Recently, Francesco Ambrogetti mentioned his new book to me. His title intrigued me and I asked him to tell me more. Following is a Q & A about his new book, Hooked on a Feeling. I love the title – what led you to it? Can you explain why you chose it? People need to […]

Filed Under: Blog, Fundraising Tagged With: donor experience, Fundraising, neuroscience 4 Comments

So you want to change the world

We all have our causes. Those of us who choose a nonprofit career usually do, at least in part, because we want to help make something better or more beautiful. We’re eager world-changers. And that’s a wonderful thing to be! Change? Here’s what might work… and what probably won’t You have a cause or two […]

Filed Under: Blog, Donor communications Tagged With: communications, Donors, Fundraising 1 Comment

Dear nonprofits: Are you simply getting less, faster?

Nonprofits are experts at making do. We pride ourselves on doing more with less. Small budgets. Smaller staff. Tight control of paper clip usage. (You’re nodding now, aren’t you? And if you aren’t, congratulations!) And there’s nothing at all wrong with being careful about how we use the money given to us. We must be […]

Filed Under: Blog, Fundraising, Nonprofits Tagged With: Fundraising, nonprofit budgets, nonprofit spending 2 Comments

Who are you talking to?

When to use your inside or outside voice Have you ever heard a parent ask a young child to use their “inside voice”? Usually, that’s a nice way of saying “be quiet, please!” We have inside and outside voices, too. Inside Outside Donor segments All donors matter Program specific jargon Simple language Meeting or event […]

Filed Under: Blog, Donor communications Tagged With: donor communications, Fundraising Leave a Comment

What exactly are you waiting for?

If you put off fundraising now, waiting may hurt you. I don’t have data to share – we’ll all know more when the Fundraising Effectiveness Project’s numbers are out for the first quarter of 2020. But what I’m hearing from colleagues and clients is nearly universal: fundraising through this pandemic is doing very well. Sometimes, […]

Filed Under: Blog, Fundraising Tagged With: crisis fundraising, Fundraising 6 Comments

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