Social media – can it really work for fundraising? You have a fundraising campaign you want to execute. You realize you could reach a lot of people using social media. After all, having a strong presence online not only helps us reach more people but also helps us remain connected to our followers, letting them […]
Social Media in Your Fundraising Efforts: 4 Expert Tips
Depending on your nonprofit’s marketing strategy, social media may play a large role in your fundraising techniques. The increasingly digital nature of ads and marketing will make social media more prevalent in the future. But, as marketing becomes more social, it’s increasingly important to stay up-to-date on social media best practices and strategies that work. […]
Are you settling for a lazy year-end fundraising message?
What’s your fundraising message? And how are you handling your end-of-year appeals online? A look at my Facebook feed shows many examples of organizations making the most of the year’s end. The messaging isn’t always as good as the causes, however. Here are some that caught my eye – and why I think they hit […]