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Are you caught in a dead-end?

I live on a cul-de-sac. Or as we used to say back in NJ, a dead-end. Every once in a while I watch a truck driver pull into the end of our street, hoping it will be a shortcut to another neighborhood. Then the driver has to perform truck gymnastics to get back out. It’s […]

Filed Under: Annual Giving, Blog, Donor communications Tagged With: appeal writing, jargon, Writing 2 Comments

7 words and phrases that should die

You know what happens when someone tells you not to think about a pink elephant? Suddenly you can’t get that creature out of your mind, right? Something similar seems to be happening to me as I think and write about writing. My jargon-o-meter is on high alert these days. So, for a little fun, here […]

Filed Under: Blog, Donor communications Tagged With: appeal writing, Donors, jargon 27 Comments

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